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 Inflated
Prices and High Discount Gimmicks?
The Pippin Bass prices are straight and without any
gimmicks. You will not find 70% and 80% discounts on our
prices. Instead, we try to offer the best possible low
prices by running a low cost operation. In this online
store, we attempted to offer useful and valuable information
on every aspect of your buying decision so that you can feel
comfortable about buying from Pippin Bass.
Our best customers are the ones
who are well-informed and have heard about us from our other
satisfied clients. We believe that if you get a good price,
a good product, and a good shopping experience, you will
tell all your friends about us!
We do not have a flashy showroom
and do not have the large overheads to pass on to you.
We don't need to do deceptive pricing. We have faith in
today's consumer who can understand that illusionary
discounts can only come with inflated prices.
The Expensive and Mall Store Prices
Have you ever wondered about who pays for the glitter,
decor and expense to display and attract you the large
and expensive stores? It is you, the customer,
unfortunately!! We pay for the frills and high-end
overheads we do not need to pay for when we just want
the jewelry we like and want to pay a fair price for it.
Take an Instant 70% -
80% Off?
Think for a moment why any store or business can afford
to sell at up to 80% discount and still continue doing
business with a profit. Only 2 possibilities usually
come to mind...either the business is selling at a loss
OR giving extravagant discounts on already inflated
prices and creating an illusion of offering low low
prices. It is your hard earned money. Make a wise
decision and consider exploring better prices of the
designs you like elsewhere.
Kenneth Gassman Jr.a jewelry
analyst at New York City-based Rappaport Research says
Department stores are no longer the reason why people
come to the mall, because they have failed to innovate..
The Philosophy of Pippin
Bass
Pippin Bass makes every effort to provide you with the
information you need to make a jewelry purchase with
confidence. We have the expertise in various aspects of
jewelry such silver and silver crafting, precious and
semi-precious colored stones, Pearls, sea-shells that we
specialize in. Our consultants and experts have years of
experience and we want you to be confident about the
source that you are buying your jewelry from. In today's
crowded marketplace, knowing if you are buying from a
reliable source is difficult. We hope that we have
attempted to provide you useful information throughout
these pages.
Who is Paying for the Glitter?
When all the expenses to put the merchandise on display
with the staff and off course the expenses to attract
you to their stores including the high-end television
and radio ads...are added up, you start seeing the
prices of $499.99 and also illusionary deals of 40% -
50% or even 80% discounts! We, the customers pay for the
glitter, the advertising and suit and tie of the sales
staff. Do we need to pay for these high overheads just
to buy a quality bracelet?
According to Ken Gassman of
Rapaport Research, a jewelry store chain would need 116
stores and more than 900 workers to sell $129 million
worth of jewelry.
Click
for the full article here in Business Week.
The Illusionary
Discounts and Price Perception
We see the prices of goods with price tags with .99 or
.95 at the end at the departmental stores and malls and
in many catalogues that we get bombarded with. It makes
you wonder if that is just a coincidence or by design.
Well, the news for you is - it is by design! It is
all...
Truth in Pricing
With the price wars and the rush to compete in the
already crowded market, some businesses including big
businesses have resorted to playing on consumers'
psychology and perceptions instead of offering the plain
truth about pricing. We do not believe a smart
consumer...
Free Jewelry Buying
Guide
Click to read the "Complete Consumer Guide to Purchasing
Fine Jewelry" from JVC (Jewelers Vigilance Committee)...
Why Do All Prices End
in 99 Cents?
Why do prices end in 0.99 It is a mystery. Isn’t it They
do not make sense to us ad we decided to offer straight
prices instead of playing on someone’s psychology and
create illusionary discounts. Here are some explanations
from various sources. The following are...
The Story of the
Dollars + 99 Cents Price
The most elaborate explanation comes from Scot Morris's
Book of Strange Facts & Useless Information (1979):...
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